Introduction to SEOGoogle has come a long way since its launch in 1993. Now relying heavily on artificial...
What are “rich snippets”?
This is a very simple code that is integrated into your html code. It allows...
Backlinks
First, a bit of vocabulary: the text that is displayed in a link is called...
Local SEO
Almost all Internet users are looking for local businesses. This is what explains the success of Google Business or...
Google Analytics Basis
Google analyticsAs for Chrome and Android, Google Analytics is slightly...
On-Page SEO
Le SEO on-page rassemble toutes les techniques d’optimisation internes à votre site web, cela peut paraître fastidieux...
SEO and Social Media
Google has always said that there is no direct link between SEO and social networks, but indirect links are very real:...
10 big tips for your first Google Ads campaign
Google Ads : Introduction Tout d’abord un petit peu de vocabulaire : PPC signifie Pay-Per-Click et cela résume...
The landing page
The landing page is a kind of giant advertisement after the preview given by your ad and it is extremely important...
Keywords in Google
This is the very first and most important step: determining which keywords you want to use to position your website....